Financial company headquartered in Florida Audio royalties expanded to the US West Coast, appointing Andrew Sess and David Blutenthal of music, gaming and media consulting firm SessCo to lead the new unit.

“Our reps love to understand the sponsorship goals of an ad before devising a customized financial plan for them, and there is no better way to do this than by hiring industry representatives. music that is globally savvy but locally savvy like Andrew and David,” said Alex Heiche, CEO and founder of Sound Royalties.

Sess has spent 25 years in the music industry, working as a consultant for companies like LyricFindDash Radio, Global tuningMusic Story, Wyze, Melodie, Dash Radio, Span Digital, etc

Blutenthal is described as “a patent-holding innovator” who is “dedicated to supporting companies and entrepreneurs as they grow”.

With SessCo, Sess and Blutenthal serve as counselors, educators, and “cross-pollinators,” according to Sound Royalties.

Through its new alliance with Sound Royalties, StessCo aims to work with artists, copyright holders and music companies to secure the financial support for their next big tour or project.

Sound Royalties has previously financed artists such as DJ Khaled, Lil Wayne, Pitbull and Wyclef Jean. It helped Lil Wayne funded several projects in 2018. It provides advance royalties $3,000 to $10 million depending on how much an artist earns in a year from music royalties. It also provides a short-term advance to support artists until they receive income from their portfolio.

V and its networks in Nashville, Miami, New York and overseas in Canada, the United Kingdom and Latin America.

West Coast launch comes a month after Audio Royalties extend moved to Canada, with Vanessa Thomas, a veteran of the music industry, named as head of the unit.

“Our reps like to understand the sponsorship goals of an ad before providing them with a customized financial plan, and there is no better way to do this than by hiring music industry representatives. globally savvy but as locally savvy as Andrew and David.”

Alex Heiche, Audio royalties

Heiche added: “Our international and regional teams are essential to better serving our customers, meeting them where they are, and providing the critical capital to support their individual plans with leadership. way is advertising.

Speaking of SessCo’s partnership with Sound Royalties, Andrew Sess said: “We love the people at Sound Royalties and really believe in the product.”

He added: “David and I feel confident that we can add value to our network of artists and music professionals, and we have seen some of the first fundings begin to emerge. forming head. It’s great to support a strong company like Sound Royalties as they build more business in markets like Los Angeles and the Bay Area. “